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Here are our event promotion and marketing services. You can use this list as a task template when selling your next event. Some clients resource various tasks in-house and call us in to fill the gaps. Others prefer a complete management approach that allows them to focus on their core business.
- Event marketing strategy - Design appropriate strategy for event to meet client objectives
- Marketing plan - Produce a detailed marketing plan - budgets, tactics and schedules
- Sponsorship proposals - Produce proposal packs for prospective sponsors
- Sponsorship sales - Identify sponsors and sell sponsorship packages
- Copywriting and design - Create promotional letters, brochures, ads, press releases, emails, web pages
- Production and fulfillment - Deliver direct mail letters/brochures, ads, press releases, fax and email blasts
- Database development - Conduct database/list research, list building, lead generation, database management
- Website development - Build your site, including design, copywriting and production (see online systems)
- Telemarketing - Set up, brief and implement delegate telesales campaign (see telemarketing systems)
- Advertising campaigns - Plan campaigns, secure media, design and place adverts
- Publicity and PR - Raise awareness through press releases, interviews, articles, case studies
- Market relationships - Build relationships with sponsors, media partners and industry associations
You can select from these services in any combination or as a full production package.
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